The Volvo XC40 breaks a lot of new ground for the automaker, which is counting on its first model in the fast-growing premium compact crossover segment to challenge the BMW X1 and Audi Q3.
The XC40 is also a crucial part of Volvo's plan to increase global sales nearly 50 percent to 800,000 vehicles by 2020.
The XC40 is Volvo’s first model with inductive charging for mobile phones and the first to offer a car-sharing option for family and friends.
It will also be the launching pad for the brand’s new all-inclusive subscription service, Care by Volvo, which covers costs such as maintenance, insurance, tire changes and more. Volvo says the package will be a transparent, hassle-free alternative to leasing or buying the SUV. The service will be rolled out with the XC40 in seven European markets -- Sweden, Norway, Germany, Italy, Spain, the UK and Poland -- as well as in the U.S.
Volvo said the service will cost 699 euros ($833) a month across Europe and cover a 24-month period. The monthly cost for the U.S. will be announced at the Los Angeles auto show in November. The automaker's U.S. arm is looking to offer a shorter subscription period, a spokesman told Automotive News Europe.
Along with the heavy emphasis on convenience features, Volvo has packed the XC40 with safety and infotainment technologies that appear in its larger, more expensive models such as the City Safety crash prevention system and a touch screen-controlled infotainment system.
Volvo CEO Hakan Samuelsson says the automaker’s goal with the XC40 is to broaden the brand’s appeal and move it in a new direction. “It represents a fresh, creative and distinctive new member of the Volvo lineup,” Samuelsson said in a statement.
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